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Ciku Kimeria
Writer, Adventurer, Development Consultant, Travelblogger
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piqer: Ciku Kimeria
Tuesday, 18 September 2018

GQ In Dakar – Capturing The Elegance Of Dakarois In 72 Hours

GQ's recent shoot in Dakar features some amazing pictures that capture the elegance of the Dakarois people. Having lived in this city for the past 2 years, I am constantly amazed by just how fashionable everyone is. It doesn't matter what one's station in life is, people dress daily as if they are on their way to a wedding. I recall one of the times I sent for a plumber. The person who showed up at my door was wearing a finely cut two piece suit. I was quite unsure if this was the person I had sent for. I expected him to arrive in overalls, as a plumber would in my hometown of Nairobi. My experience in Dakar has made me realize that similar to the philosophy behind the Sapeurs of Congo-Brazzaville, elegance is not the preserve of the chosen few. 

“Dakar is a very cool, laid-back place,” says GQ Style fashion director Mobolaji Dawodu. “And one thing that stands out? The clothing. They're not scared of any type of print. The prints and colors are dynamic.” Dawodu and French photographer Fanny Latour-Lambert touched down in Senegal on the final day of Ramadan with several suitcases of clothes and some camera gear. The plan? To meet and shoot a few dozen Dakarites who exude a natural cool, whether they're wearing traditional patterned boubous or a floral Off-White suit. “There are a lot of beautiful, elegant people in Dakar,” Dawodu says. In a crowded fashion season, the pieces that left the deepest impression on Dawodu did not hold back on prints and patterns—that were as celebratory as the garments you’ll find on the streets of Dakar. So every piece of high fashion Dawodu brought to Senegal was covered in the best bold designs of the season. 

While I really enjoyed seeing the lovely Senegalese people in the shoots, my one criticism is that the shoot did not even feature one Senegalese designer. In the city that gave the world Selly Raby Kane (whose kimonos have been worn by Beyoncé among others,) this seems an unfortunate oversight on the part of GQ. 

GQ In Dakar – Capturing The Elegance Of Dakarois In 72 Hours
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