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Ciku Kimeria
Writer, Adventurer, Development Consultant, Travelblogger
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piqer: Ciku Kimeria
Tuesday, 06 February 2018

Ghanaian Rappers Are Using Hiphop To Discuss Environmental Issues

The conscience of mainstream music including hiphop might not always be clear. Consumerism sometimes seems to be at the center of it all—with the glorification of all the things money can buy and a need to overshadow other artists by going even bigger each time. One can get disillusioned, but there are still lots of times when music is being used as a force for good and one that can address social ills by exposing them. 

In the music video for his song Gold Coast, released last year, Ghanaian rapper ELi stands on Accra’s Labadi beach, as waves and plastic bottles crash against his legs....These artists want to focus attention not on traditional Ghanaian hip-hop themes of financial success, love, and lifestyle, but on other problems that can plague a democracy, like the river of plastic bottles and bags strewn throughout Accra’s neighborhoods and tepid environmental policies that means pollution is rampant. The rappers see their music and platforms as essential to bringing awareness to the crisis.

In Ghana and other parts of West Africa, artists are increasingly turning to hiphop to speak about certain issues such as the high rates of unemployment, sexism, poor governance and environmental issues. In the age of social media, the Ghanaian artists are also able to spread their message without having to work through mainstream channels—that would make them pay for their music to get played. 

Ghana is a peaceful country and as such the musicians are able to focus on issues that question the status quo in a country that was described as a "model democracy" by former US President Barack Obama. 

Art is opening the door for a spiritual revolution in Ghana.
Ghanaian Rappers Are Using Hiphop To Discuss Environmental Issues
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